On a recent podcast episode, I spoke with Drew Ayers, Global Futurist and Head of Global Partners at Zebra Technologies, about how
mobility solutions are driving efficiency and personalization in retail. As Ayers explained, mobile technology isn’t just an add-on—it’s becoming the foundation of modern retail operations.
“Mobility helps heighten both the consumer experience and the frontline worker experience,” Ayers said. “For consumers, it creates more convenience—whether it’s self-checkout, store navigation, or mobile order fulfillment. But for employees, it’s just as critical. Without mobile tools and real-time data, retail associates are often playing catch-up with customers who already have more information at their fingertips.”
That gap between customer expectations and employee capabilities is exactly where AI-powered mobile solutions come in. By equipping retail workers with on-demand data and automation tools, mobile devices help associates provide faster service, smarter recommendations, and better overall experiences.
“About 86% of workers say that if they don’t have mobile technology at their jobs, they won’t stick around,” Ayers noted. “Retailers who invest in mobility aren’t just improving store efficiency—they’re also making their workplaces more attractive to the next generation of employees.”
As retailers continue to evolve, mobility will remain a driving force, ensuring seamless operations, engaged employees, and satisfied customers.
Contact us today to learn more about how mobility solutions are driving efficiency and personalization in retail. To hear more insights from my conversation with Zebra Technologies and Diebold Nixdorf, tune in to the podcast episode
here.
