Designing self-service shopping journeys ensures shoppers find what they need and checkout quickly, boosting customer loyalty and driving sales.
As consumer focus shifts from "fuel-plus" to "plus-fuel," c-stores are gaining importance. Different loyalty programs beyond "points per gallon" are now needed.
Edeka WEZ is rolling out mobile self-scanning—and watching the benefits quickly add up.
Retailers should embrace Mobile Retailing to improve efficiencies, enable better services, enhance navigation,and optimize consumer experiences.
