Retail Insights

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Mindshare: Customer Loyalty in Retail: The Future of Loyalty in the Post-COVID Era

We talked to loyalty experts Mary Pilecki and our own Nicolas Pelletier about how loyalty in retail is transitioning due to changes in customer behavior and with the introduction of new technologies.

Product Card: Vynamic Engage | Increase Customer Loyalty with Personal Engagements on Every Channel

Being successful in retail is all about delivering personalized experiences to consumers, both in-store and online. Vynamic Engage can help your retail organization address consumers’ individual needs and brand preferences, with new and smart ways to engage with each individual consumer, at every step of the consumer journey

Blog: What’s in Store for Loyalty in Retail?

It’s evident that handing out the smartest rewards and most appealing offers is no longer good enough. Winning and retaining customers in the post-COVID era requires retailers to reimagine their loyalty and customer engagement strategies

Blog: Loyalty in Fuel Retail is more than just collecting points

Many fuel retailers fostered brand loyalty by handing out dedicated fuel cards and fleet cards, offering the possibility to accrue loyalty points for each liter or gallon of fuel purchased. These points could then be spent on non-fuel items in the store. With the shift in focus from fuel to convenience, the relevancy of these type of fuel-centric loyalty programs is evaporating. Fuel retailers must look for other ways to keep customers coming back, and to distinguish themselves.

Infographic: Make Sustainable Retail a Reality for Your Organization

Consumers and retail employees expect their preferred retailers to think and act sustainably. Discover how your retail network can drive growth through more efficient, sustainable processes and solutions.

Video: Engage More Deeply with Your Consumers with Vynamic Engage
Video: Engage More Deeply with Your Consumers with Vynamic Engage

Consumers expect a personalized shopping experience. With Vynamic™ software, you will have all the tools needed to use the right data at the right time, in order to deliver unique, unexpected moments of delight that will keep consumers coming back for more.

Blog: The Two Words You’ll Be Hearing More of in 2021 Retail

Modern loyalty programs will be a critical tool for retailers to gather the information that will enable them to create personalized journeys which go beyond the “earn and burn” discount programs of the past.

Blog: 2020 Was A Turbulent Year for Retail Trends—And What Does it Mean for 2021?

As we all know, “the times, they are a-changin” and retailers will have to support new types of journeys in 2021 that acknowledge the reduction in physical interactions between consumers and staff while in store,

Blog: The Times, They Are a-Changin’

Due to COVID-19, fuel & convenience retailers need new technologies that promote low- and no- contact shopping journey's.

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