Banking Insights

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Blog: The Final Step in an Effective Modern ATM Strategy: Location, Location, Location

How are you optimizing your ATM network from a placement perspective? The best locations are situated where your consumers are going on a daily basis for their everyday shopping needs. Continue reading for some tips to ensure you get the most out of your network.

Blog: The Second Step in a Successful Modern ATM Strategy: Get to Know Your Consumer, Really Well

When building the foundation for a successful ATM strategy there are three key pieces of information you need to consider: Consumer Analysis, Market Analysis, and ATM Network Analysis. Each are equally important, yet very different. Careful analysis of these components will reveal areas of strength and areas for improvement in your ATM network.

Blog: Your ATM Network and You... Have You DTR’d Yet?

One of the very first questions we always ask banks and credit unions is this: What is the role of the ATM within your network? In pop culture terminology, you might call it “defining the relationship” (DTR)... and it’s not always as easy to answer as you might think.

Podcast: Get Closer to your Banking Customers not Further Away

We're living at the speed of digital banking these days, and the pandemic seems to be pushing the gas pedal to the floor. While the banking industry needs to continue to embrace digital banking, they also need to be mindful of how far to swing the pendulum to ensure they've got that equilibrium between what's best for the consumer and best for the bottom line

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